TESLA ENERGY DRINK
Services: Packaging Design, Logo Design
Our client HAY COLA, one of the largest producers of carbonated beverages in Armenia, approached us to create the packaging design for its new TESLA brand. The task was to create an energy drink packaging design that would be powerful, iconic, different from the packaging designs of other energy drinks on the market.
Our design team offered a minimalist but at the same time mature design that will make the customer want to buy to replenish their energy. The lightning bolt in the logo, as well as in the packaging, symbolizes energy and power, and the purple color symbolizes magic and aspirations.